A first radio station for women and the family in Nigeria may hit the airwaves; THISDAY investigation has revealed. According to a source within the National Broadcasting Commission (NBC), the body has issued licence to St. Ives Communications to operate a specialised radio station for women and the family. The station which is coming with the name WFm, is licensed to broadcast to Nigerian homes on 91.7 frequency modulation dial.

The gender sensitive radio communication initiative is the brainchild of the Chief Medical Director at St. Ives Specialist Hospital, Lagos, Dr. Tunde Okewale, and veteran broadcast journalist, Toun Okewale Sonaiya, a director of St. Ives Communications.

As the unique, women and family-focused radio station WFM 91.7, formally commences operations in preparation for its test transmission, the station management has revealed that it has been going through a painstaking process of talent discovery and outstanding personality to deliver on the unique operations target at a niche segment of the society – women, the men in their lives and the family.