85% Women said radio is a companion & can be a key source of information for them if the contents are relevant & are more female-centric.

77% Women said if radio programmes focus more and cover wider ranges of topics to represent a complete picture of womens's roles and interests; listenership will increase and they will participate more.

73% Will contribute if Women are more involved in the production and presentation of programmes. Particularly Women from different backgrounds to better represent the variety of Women's experiences, perspectives and interests.

68% Women agreed that radio can be a useful tool for women development compared to other more expensive ICTs like internet, mobile phones, etc.